Today marks my 4 month anniversary at TopRank Online Marketing and almost 5 years in the online marketing industry. It has been a goal of mine to learn as much as I possibly can from those who know the industry best. In this seemingly short amount of time I have received, and continue to receive [...]
Facebook in Numbers: Prior to the IPO The big news in social media and business this week is Facebook’s new IPO. This infographic from statista and creative commons shares some very interesting figures about Facebook, before it goes public. Highlights include: In 2012 Facebook is expected to reach: 90% of U.S. Social Network Users & [...]
Initially I looked at Google+ the same as other Google social projects like Wave and Orkut. But the more I use Google+ the more I like it. Maybe it’s the network effect because others are using it more too. I often find content and insights shared on G+ that I don’t find elsewhere. While the [...]
I think most online marketers get the fact that marketing and communications on the web is a fast changing place and that most companies are structured to move at a slower pace than the digital world is evolving. Take for example, the notion of Search Engine Optimization (SEO). It’s been around for about 15 years [...]
Yesterday digital PR maven Adam Vincenzini pinged me about a post he was researching on how brands could make it easier for bloggers to talk about them. It’s a great question because mentions and links from influential content sources are priceless for credibility, awareness and in particular, social SEO. This is a topic close to home [...]